Project Overview
Semiconductor Epitaxy Process
This 3D industrial animation was created to visualize the complex, microscopic process of Semiconductor Epitaxy. The goal was to make a highly technical process clear and understandable for the client's educational materials for their presentations.
The Brief
A leader in semiconductor manufacturing,needed an animation explaining their proprietary epitaxy process for a major industry trade show and for use in investor relations.
The Challenge
The process is invisible and highly technical. Stating this explicitly would allow potential clients with similar complex products to see that you are the right person to solve their problem. Technical concepts were a major barrier for the marketing team when speaking to a broader audience
The Outcome
The animation was successfully used as an explainer tool at their event, to increase in engagement compared to the previous year.
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